
	Analyse	Build	Create

US Pharmaceuticals | Analyze | Build | Create

Campaign Management - Overview | Management | Technical

The most powerful marketing analysis tool at your fingertips

	Provide your head office and field based users with an extreme performance application delivering vast levels of information for real group practices and for groups they compose themselves.
	Easy deployment via any web browser and internet/intranet connection. Integrate with Microsoft Office applications for information delivery to colleagues, customers or third parties.
	Database support provided by Oracle 9i or higher. Systems scale well from entry level Oracle and upwards via partitioning, parallel processing or clustering.

Key Product Benefits

Flexible infrastructure options
Software Science can handle the entire end-to-end processing of facts level data (IMS, NDC/WK and other vendors) and deliver a highly secure solution which your users can access from the internet. Or, if preferred, house the application entirely in your own data farm behind your own security.
Professional quality output
Using templates provided by your creative team, your users can generate production quality output, immediately ready for sharing with colleagues, management or customers.
Office integration
All outputs can be exported into Office or Acrobat formats - these include PowerPoint, Excel, Word and PDF.

What capabilities does our solution provide?

	Supported with industry standard relational database - Oracle 9i (or better). Scales with facilities purchased - use Partitioning or Clustering if these options are available.
	Simple web browser based roll out - operates with Microsoft IE6 & IE7 and Mozilla FireFox 2.
	Rapid identification of targetable physicians - find list of high writing doctors using market or product searches. Include payer related criteria. Limit on your own custom geographies, or search nationally.
	Easy to learn and use with little training required. Link training material directly to the application for easy reference.
	Integration with corporate security standards for single sign on.
	User synchronization with your territory management system - provide field based users with tailored default views in the system - default their products, markets, geographies and accounts.
	Configure market basket definitions centrally, or allow users to configure their own baskets. Create psuedo-products by grouping other products together.